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Modern Treatment Room

Case Study: Building the Foundation for a Growing Plastic Surgery Practice

Started as a two-provider startup practice and helped build the operational foundation that supported years of growth, expanded staffing, and the development of an independent surgery center.

The Challenge
A newly established plastic surgery practice needed operational structure, administrative systems, staffing support, and patient experience processes to support growth from day one. As one of the first team members, I was responsible for creating and managing the administrative infrastructure necessary to support both clinical operations and long-term business growth.

The Solution
I developed and managed many of the practice's foundational operational systems, including:

  • Patient scheduling and surgical coordination for both office and hospital-based procedures

  • Front office operations and workflow development

  • Hiring and onboarding key staff, including medical assistants and billing personnel

  • Creation of employee handbooks, policies, procedures, and office standards

  • Supply chain management and vendor relationships

  • Insurance appeals and reimbursement support

  • Patient consultation support, pre-operative coordination, and follow-up processes

  • Customer service strategies focused on patient retention and satisfaction
     

Results

  • Successfully supported the practice from startup through significant growth and expansion

  • Secured more than six figures in insurance reimbursements through successful appeals and claims advocacy

  • Helped establish scalable operational processes that supported the addition of multiple staff members, including front office personnel, a dedicated biller, medical assistants, and physician assistants

  • Built strong patient relationships that contributed to high patient satisfaction and repeat business

  • Assisted in laying the operational groundwork that supported the practice's eventual expansion toward opening its own surgery center
     

Key Areas of Impact
✔ Practice Startup & Growth
✔ Workflow Development
✔ Staffing & Operations
✔ Patient Experience
✔ Insurance & Revenue Optimization
✔ Policy & Procedure Development
✔ Surgical Scheduling & Coordination
✔ Vendor & Supply Management

This experience provided firsthand insight into the challenges physicians face when building and growing a successful practice and continues to shape the operational strategies I bring to healthcare organizations today.

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